Regional head of Marketing - MEA
Date: 1 Sept 2025
Location: MU
Company: International SOS
About the role
The Regional Head of Marketing and Communications, MEA, will lead the MEA marketing and communications strategy and team with a hands-on approach.
The regional Head of Marketing and Communications for Middle East and Africa at International SOS is responsible for developing and executing strategic marketing plans, managing regional campaigns, ensuring brand consistency, and overseeing internal and external communications. They lead a team of talented marketers, ensuring cohesion and collaboration while working with cross-functional teams to enhance market penetration, drive commercial growth, and build the company's reputation
Key responsibilities
TEAM LEADERSHIP
- Coaching and Mentoring: Providing guidance and support to team members to enhance their skills and performance.
- Delegating Tasks: Assigning responsibilities based on team members' strengths and ensuring balanced workloads. Taking on tasks with a hands-on approach to contribute to the team work as needed.
STRATEGY AND PLANNING
- Develop and implement comprehensive marketing and communications strategies that align with the Group’s and regional goals and objectives.
- Set clear priorities and ensure effective execution of the regional marketing and communications plan.
STAKEHOLDERS MANAGEMENT
- Work closely with various internal and external stakeholders, including clusters, security, medical, operations, media, suppliers, business lines, HR and Group teams.
- Ensure seamless communication and coordination to support business initiatives and drive regional success.
PROJECT MANAGEMENT
- Oversee and manage multiple marketing and communications projects simultaneously.
- Ensure timely delivery, within budget, and in alignment with strategic objectives.
CRISIS COMMUNICATION
- Play an active role on the Regional Crisis Management Team to support all external crisis communication (client and media).
- Provide advice on any external messaging during a crisis and coordinate communication activity with Group Marketing and the designated Newsjacking Lead (Buddy).
Job Profile
Required Skills and Knowledge
- Excellent management and leadership ability including proven coaching and motivating skills.
- Solid understanding of business practices with strong negotiation and influencing skills (impact and influence).
- Strong strategic thinking and target orientation.
- Excellent presentation skills with the ability to break complex solutions into simple client-focused sales messages.
Required Work Experience
- Minimum five (5) years’ experience in a Marketing and Communication Manager role with people management responsibilities.
- Experience in B2B marketing role within a Services company.
- Successful track record of delivering Marketing and Communication plans in line with budget.
- Experience in running marketing and communications campaigns in a regional or international context, preferably in the MEA region.